A magnet for downtown workers and residents from the moment it opened in an urbane location near the Santa Fe Depot, the new Waters Fine Foods at 555 West C Street boasts a décor and mood designed to comfortably complement the neighbourhood.
Clean, simple and endowed with a dash of “industrial chic” derived from features like an open ceiling with exposed ducts (just think Centre Pompidou in Paris), the new Waters Fine Foods celebrates downtown style while promoting relaxation. On the broad terrace, sheltered from bay breezes by glass panels, cheerful yellow chairs pair with pearl-gray tables to attractively facilitate enjoying the sunshine. Inside, the soaring space is rich in fine details like the Carrera marble countertops, white woodwork and brick walls that background the sizable deli counter. Stocked with tempting savory dishes, salads and sweets, the case is augmented with shelves of deluxe vinegars, oils, crackers and other gourmet items. Behind the deli counter, a vast blackboard displays the entire menu, including daily specials that may include piquant chicken-tortilla soup, vegetarian “Salad Spa” and hearty pulled BBQ pork sandwiches piled on Waters’ own baguettes.
The artfully arranged deli case and floor-to-ceiling windows are the room’s most eye-catching features. Above a tall communal table favored by sociable downtowners, a mirror mounted on a cleverly assembled wall of boxwood reflects the animated room, and the windows bring sweeping plazas and shady palms inside while silencing downtown noises.
Opened in late March, the new Fine Foods location presents an expanded menu of the top-quality cuisine prized by patrons of Waters’ popular Bay Park and Solana Beach shops, including gourmet sandwiches and salads, daily entrees, sides, and desserts, as well as a larger, made-to-order hot menu featuring burgers, fries and more – all made with the insistence on quality, freshness and artisan-style preparation that are Waters hallmarks. A full-service gourmet shop, the new Waters Fine Foods offers downtown office employees lunch, catering services and an array of take-home or dine-in dinner choices, and features the same amenities for downtown residents. Open Monday through Friday from 11am to 7pm and Saturday from 11am to 4pm the new shop is convenient to all corners of downtown as well as other urban neighborhoods.
“We have many clients who live downtown and love coming in for meals and baked goods to enjoy at home,” says Waters. “They’re delighted that they can find the same fine fare in the heart of their own neighborhood, and really appreciate being able to get to and from Waters in just a few minutes. It’s an entirely new and truly appreciated experience for everyone who lives and works downtown.”